Entrepreneur Magazine

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Want to build a lasting franchise? Copy these strategies from executives at top brands.

Corcoran says her perspective is always rooted in what she can do to help her employees.

From focusing on one product to knowing when to exit, Chief of Chime Enterprise Jason Lee reveals the key principles that helped him build and grow two successful companies.

Forget the buzzwords, the fluff and the empty mantras. Real branding isn’t about catchy slogans, slick logos or vague notions of authenticity — it’s about trust. If your brand strategy isn’t driving credibility, customer preference and real-world results, you’re wasting time and money. Here’s how to cut through the noise and build a brand that actually works.

Having a strong personal brand is going to be critical in 2025 and beyond. Learn how to create your personal brand with a SWOT analysis in five easy steps.

Here’s how you can move past “manager mode” and embrace the founder’s mindset without burning out.

Pivoting in business can be a very bitter pill to swallow, but it may be the cure you need to reach your goals as an entrepreneur. In this article we discuss our relationship with pivots, how to execute them and key things to keep in mind.

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