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Chris Kempczinski’s cringe Big Arch burger video went viral, causing Burger King and Wendy’s to respond with their own CEO videos.

After 10+ years of being an entrepreneur and CEO, these five questions never stop circling in my mind.

Alex Lieberman, co-founder of Morning Brew, Tenex and storyarb, on bringing your vision to life.

Frontier Airlines reported a full-year net loss of $137 million in 2025.While this is a major reversal from the $86 million in profit that the airline recorded in 2024, it isn’t a huge surprise. Budget airlines like Frontier have struggled in today’s tough economy as people remain concerned about inflation and are reluctant to spend a ton of money traveling. Although Frontier did see a profitable fourth quarter and unveiled 23 new routes launching by March during its February earnings report, this doesn’t mean the airline is doing well everywhere now. In fact, the airline has virtually given up on flying to one of the largest and most popular airports in the country. Here’s why. 

Frontier Airlines cuts routes it launched fairly recently.Image source: Shutterstock

Frontier Airlines essentially abandons a major airportFrontier Airlines is “rapidly shrinking its footprint at New York’s John F. Kennedy International Airport, eliminating all but one route,” according to Live and Let’s Fly. The airline’s sharp retreat from the airport seems somewhat surprising, as Frontier only began service at JFK airport in the middle of 2024. When it moved into the airport, it quickly added flights to popular destinations, with the goal of establishing a foothold in the New York market.Related: American Airlines adds unpopular new fee, but travelers can avoid itHowever, this business plan clearly did not work as anticipated, and the vast majority of Frontier’s routes to and from JFK will be discontinued by May.In fact, once Frontier makes all of the planned changes to its flights, it will have just one daily connection remaining, according to Live and Let’s Fly. What flights has Frontier Airlines canceled from JFK?Frontier has discontinued a vast number of flights that used to transport passengers to and from JFK to other parts of the country. The canceled flights include trips between JFK and:Chicago O’Hare (ORD)Denver (DEN)Dallas-Forth Worth (DFW)Las Vegas (LAS)Los Angeles (LAX)Miami (MIA)Orlando (MCO)San Juan (SJU)Tampa (TPA)This only leaves Frontier Airlines with a single daily connection from JFK that flies to Atlanta Airport. Why is Frontier Airlines abandoning a major U.S. airport? According to the Port Authority of NY and NJ, a total of 145.9 million passengers flew through airports in the metro New York/New Jersey area in 2024. This includes JFK, as well as LaGuardia, New York Liberty International Airport, and New York Stewart. More Airlines:Airline cuts last flight into this US city, refunds availableTSA issues stern warning on item over 13 million Americans useSpirit Airlines cuts more flights and jobs amid second bankruptcyThe Port Authority also explained that “John F. Kennedy International Airport was named the best airport in North America for the second consecutive year by Business Traveller’s annual reader survey.” It added that extensive redevelopment work was underway at JFK to improve terminals, overhaul roads, and enhance ground transportation.It may seem surprising that Frontier would abandon such a popular airport, especially since it had just started flying there so recently.However, as Live and Let’s Fly explained, lower market demand and high costs are likely the reasons for the move. As the report explained, “JFK is one of the nation’s most expensive airports to operate at, with high landing fees, passenger facility charges and premium gate costs that are harder for ultra low-cost carriers to absorb.”While Frontier can thrive in smaller airports where costs are lower, the high cost at JFK, combined with the fact that many more established airlines operated there before Frontier entered, has made it difficult for the budget carrier to gain a foothold. Frontier executives had made clear in early 2026 that the airline’s goal was to refocus on more profitable and widely used routes. Exiting JFK aligns with that goal, especially given that the construction at JFK may cause ongoing disruptions that further dampen travel demand.Related: Here’s how customers get overcharged at airports

Local radio has struggled mightily in recent years as fans have moved to podcasts and streaming services. Radio also took a major hit during the Covid pandemic, according to Michael Bergner from the Media Brokerage firm Bergner & Company.“If radio was a $15 billion business before COVID, we may be back to $9 billion now. You’re not going back to $15 billion,” he told Radio Ink.iHeartMedia Chairman Bob Pittman shared his take on the industry’s issues.“Nielsen came out with a study of [radio ’s] return on investment [which shows] a 6-to-1 ROI [for every dollar invested in radio], which by most estimates is much greater than television or digital,” he told CNBC’s “Squawk on the Street.” “What’s happened in radio is that it has done a very poor job of monetizing what they have.”Now, another radio giant, Cumulus Media, has filed for Chapter 11 bankruptcy protection.Cumulus Media shares its Chapter 11 bankruptcy planCumulus Media filed for Chapter 11 bankruptcy protection in the Southern Texas Bankruptcy court on March 5, according to documents filed on Pacer Monitor.It’s a pre-packaged bankruptcy designed to eliminate the company’s debt.”Cumulus Media Inc. has entered into a comprehensive restructuring support agreement with a group of its lenders to eliminate approximately $600 million of debt, substantially deleveraging its balance sheet and enhancing its ability to execute on strategic priorities. The Company will continue operating in the ordinary course throughout the process, with no impact to employees, partners, or listeners,” it shared in a press release.More Bankruptcy:Key auto parts and services company files Chapter 11 bankruptcyKey travel brand files for Chapter 11 bankruptcySelf-driving-car company files for Chapter 11 bankruptcy protectionIf that goes as planned, it would leave the company in a stronger position.”Prepackaged bankruptcy, commonly referred to as a ‘pre-pack,’ is a streamlined approach under Chapter 11 of the Bankruptcy Code where the terms of reorganization are agreed upon by creditors and the debtor before the bankruptcy filing. This process minimizes the uncertainty, time, and costs typically associated with traditional Chapter 11 bankruptcy proceedings,” Accounting Terms Lexicon shared.Some national advertising has moved to podcasts, websites, and streaming. “The local ad market continues to be stronger than the national side of the spot ad business for broadcast stations, with major brands and ad agencies shifting budgets to streaming, mobile and social media platforms,” S&P Global Analyst Principal Research Analyst Justin Nielson wrote, according to Radio World.

Radio stations have been closing all around the country.Shutterstock

Radio stations have struggledThere have been a number of Chapter 11 bankruptcy filings in the radio space. Audacy, Inc. filed for Chapter 11 bankruptcy protection on January 7, 2024, initiating a prepackaged restructuring support agreement with its lenders aimed at significantly deleveraging its balance sheet and reducing debt from $1.9 billion to $350 million while continuing operations in the ordinary course, according to Radio Insight.High Plains Radio Network LLC filed for Chapter 11 bankruptcy protection in March 2024, with financial challenges tied to tower site lease disputes and stalled buyer deals affecting its network of small‑market stations in Texas, Arkansas, and other states, according to Radio Ink.A planned sale of approximately 20 stations from High Plains to E Radio Network collapsed in late 2025, leading to many stations going silent while new buyers are sought under the ongoing bankruptcy process, added Radio Ink. JAM Media Solutions (2022–2023): After a Chapter 11 filing, this media/ownership group’s assets moved into Chapter 7 liquidation, affecting stations in Iowa and North Carolina, according to Radio Insight.The National Association of Broadcasting (NAB) shared its concerns on these issues in a letter to the FCC back in 2021. “Aside from losing nearly 200 radio stations in the past two years, growing numbers of stations are unprofitable and experiencing negative advertising growth, while at the same time are constrained by outdated ownership restrictions from responding to these competitive conditions,” NAB wrote.ALSO READ: Troubled radio station company files for Chapter 15 bankruptcy2nd largest radio operator files for bankruptcy protectionKey local radio bankruptcy takeawaysLocal radio revenue continues to decline due to streaming, podcasts, and changing listener habits.Major chains like Cumulus Media and Audacy have filed for Chapter 11 to restructure debt.Independent stations face financial pressure from declining ad revenue and rising operating costs.Prepackaged bankruptcy allows companies to reorganize efficiently while maintaining operations.Related: White Claw hard seltzer rival files Chapter 7 bankruptcy

TheStreet aims to feature only the best products and services. If you buy something via one of our links, we may earn a commission.Why we love this dealWith so many stunning bags on the market these days, it’s hard deciding exactly where to put our dollars. That said, our closet has plenty already, and we don’t always need a large handbag or even a cute clutch to tote around. Sometimes, we want something simple that holds the very basics, and there’s nothing quite like a wristlet to store only the essentials. For many of us, they were the very first purse we truly owned, and looking back, there’s a reason they were so beloved. No lugging some heavy satchel, or being weighed down by a big boho bag stuffed to the brim with everything we could ever need. A wristlet keeps it simple, and the only thing we like more than the design is when we can get a high-quality one for a super great price. Coach Outlet is selling the Coach Corner Zip Wristlet for 60% off, which means you can get the $88 bag for just $35 right now. The only thing more incredible than the price? The fact that it comes in not one but 22 colors. Coach Corner Zip Wristlet, $35 (was $88) at Coach Outlet

Courtesy of

Why do shoppers love it?This wristlet is petite but still perfect for holding what you need it to. Measuring 6.25 inches long, 0.5 inches wide, and 4 inches high, it’s not going to comfortably fit your smart phone or a huge wallet, but it will easily keep a few credit cards, some cash, your keys, and maybe even a lip product well within reach out you no matter where you travel. The interior specifically has a credit card slot built into the design to keep it securely stored away, and the wristlet has a zip-top closure which eliminates the worry about anything falling out when you’re on-the-go. There is a wrist strap attached to that zipper closure which makes it easy to carry the bag in your hand or hang it around your wrist. It moves with the zipper closure. The wristlet comes in 22 colors, and depending on which shade you choose, it’s made from leather, canvas, denim, or some sort of blend of the two of those fabrics. All wristlets have the traditional Coach logo in either silver or gold hardware. Related: Coach Outlet’s new Powder Pink collection starts at just $35The great thing about having a purse as small as this is that you’re not as limited when you go to events where there are standard bag size requirements, like at concert arenas or sports games. You don’t have to worry about your bag being too large because it’s designed in such a petite packaging. Details to knowMaterial: Leather, canvas, or denim depending on the color. Silver or gold hardware depending on the color. Dimensions: The wristlet measures 6.25 inches long, 0.5 inches wide, and 4 inches high.Colors: 22.Includes: The wristlet has one credit card slot built-in on the inside, a zip-top closure, and wrist strap attached to the zipper closure. Shoppers love the gorgeous colors the wristlet comes in, and how convenient it is for carrying the very basics. It’s much easier to carry around than a large purse, and it’s the perfect size for traveling. Other shoppers love using it as a wallet that they can pair with a purse and then simply take out and carry by itself when they want something smaller. “Small yet big enough to fit all my needs and still room to spare,” one shopper said. Shop more deals Coach Aria Shoulder Bag, $113 (was $378) at Coach OutletCoach Gramercy Tote Bag, $198 (was $495) at Coach OutletCoach Nolita 19 Newspaper Print Bag, $95 (was $238) at Coach OutletA great go-to wristlet is never a wasted purchase, and getting the Coach Corner Zip Wristlet for only $35 is a deal that certainly won’t be. Take advantage of the great sale before you have to go back to paying full retail price.

The AI updates aren’t slowing down. Literally two days after OpenAI launched a new underlying AI model for ChatGPT called GPT-5.3 Instant, the company has unveiled another, even more massive upgrade: GPT-5.4.Actually, GPT-5.4 comes in two varieties: GPT-5.4 Thinking and GPT-5.4 Pro, the latter designed for the most complex tasks.Both will be available in OpenAI’s paid application programming interface (API) and Codex software development application, while GPT-5.4 Thinking will be available to all paid subscribers of ChatGPT (Plus, the $20-per-month plan, and up) and Pro will be reserved for ChatGPT Pro ($200 monthly) and Enterprise plan users. ChatGPT Free users will also get a taste of GPT-5.4, but only when their queries are auto-routed to the model, according to an OpenAI spokesperson.The big headlines on this release are efficiency, with OpenAI reporting that GPT-5.4 uses far fewer tokens (47% fewer on some tasks) than its predecessors, and, arguably even more impressively, a new “native” Computer Use mode available through the API and its Codex that lets GPT-5.4 navigate a users’ computer like a human and work across applications. The company is also releasing a new Financial Services suite allowing GPT-5.4 to be plugged directly into users’ Microsoft Excel and Google Sheets spreadsheets and cells, enabling granular analysis and automated task completion that should speed up work across the enterprise, but may make fears of white collar layoffs even more pronounced on the heels of similar offerings from Anthropic’s Claude and its new Cowork application.OpenAI says GPT-5.4 supports up to 1 million tokens of context in the API and Codex, enabling agents to plan, execute, and verify tasks across long horizons— however, it charges double the cost per 1 million tokens once the input exceeds 272,000 tokens. Native computer use: a step toward autonomous workflowsThe most consequential capability OpenAI highlights is that GPT-5.4 is its first general-purpose model released with native, state-of-the-art computer-use capabilities in Codex and the API, enabling agents to operate computers and carry out multi-step workflows across applications. OpenAI says the model can both write code to operate computers via libraries like Playwright and issue mouse and keyboard commands in response to screenshots. OpenAI also claims a jump in agentic web browsing. Benchmark results are presented as evidence that this is not merely a UI wrapper. On BrowseComp, which measures how well AI agents can persistently browse the web to find hard-to-locate information, OpenAI reports GPT-5.4 improving by 17% absolute over GPT-5.2, and GPT-5.4 Pro reaching 89.3%, described as a new state of the art. On OSWorld-Verified, which measures desktop navigation using screenshots plus keyboard and mouse actions, OpenAI reports GPT-5.4 at 75.0% success, compared to 47.3% for GPT-5.2, and notes reported human performance at 72.4%. On WebArena-Verified, GPT-5.4 reaches 67.3% success using both DOM- and screenshot-driven interaction, compared to 65.4% for GPT-5.2. On Online-Mind2Web, OpenAI reports 92.8% success using screenshot-based observations alone.OpenAI also links computer use to improvements in vision and document handling. On MMMU-Pro, GPT-5.4 reaches 81.2% success without tool use, compared with 79.5% for GPT-5.2, and OpenAI says it achieves that result using a fraction of the “thinking tokens.” On OmniDocBench, GPT-5.4’s average error is reported at 0.109, improved from 0.140 for GPT-5.2. The post also describes expanded support for high-fidelity image inputs, including an “original” detail level up to 10.24M pixels.OpenAI positions GPT-5.4 as built for longer, multi-step workflows—work that increasingly looks like an agent keeping state across many actions rather than a chatbot responding once. Tool search and improved tool orchestrationAs tool ecosystems get larger, OpenAI argues that the naive approach—dumping every tool definition into the prompt—creates a tax paid on every request: cost, latency, and context pollution. GPT-5.4 introduces tool search in the API as a structural fix. Instead of receiving all tool definitions upfront, the model receives a lightweight list of tools plus a search capability, and it retrieves full tool definitions only when they’re actually needed.OpenAI describes the efficiency win with a concrete comparison: on 250 tasks from Scale’s MCP Atlas benchmark, running with 36 MCP servers enabled, the tool-search configuration reduced total token usage by 47% while achieving the same accuracy as a configuration that exposed all MCP functions directly in context. That 47% figure is specifically about the tool-search setup in that evaluation—not a blanket claim that GPT-5.4 uses 47% fewer tokens for every kind of task.Improvements for developers and coding workflowsOpenAI’s coding pitch is that GPT-5.4 combines the coding strengths of GPT-5.3-Codex with stronger tool and computer-use capabilities that matter when tasks aren’t single-shot. GPT-5.4 matches or outperforms GPT-5.3-Codex on SWE-Bench Pro while being lower latency across reasoning efforts.Codex also gets workflow-level knobs. OpenAI says /fast mode delivers up to 1.5× faster performance across supported models, including GPT-5.4, describing it as the same model and intelligence “just faster.” And it describes releasing an experimental Codex skill, “Playwright (Interactive)”, meant to demonstrate how coding and computer use can work in tandem—visually debugging web and Electron apps and testing an app as it’s being built.OpenAI for Financial ServicesAlongside GPT-5.4, OpenAI is announcing OpenAI for Financial Services, a suite of secure AI products in ChatGPT built for enterprises and financial institutions, powered by GPT-5.4 for advanced financial reasoning and Excel-based modeling.The centerpiece is ChatGPT for Excel and Google Sheets (beta), which OpenAI describes as ChatGPT embedded directly in spreadsheets to build, analyze, and update complex financial models using the formulas and structures teams already rely on.The suite also includes new ChatGPT app integrations intended to unify market, company, and internal data into a single workflow, naming FactSet, MSCI, Third Bridge, and Moody’s. And it introduces reusable “Skills” for recurring finance work such as earnings previews, comparables analysis, DCF analysis, and investment memo drafting.OpenAI anchors the finance push with an internal benchmark claim: model performance increased from 43.7% with GPT-5 to 88.0% with GPT-5.4 Thinking on an OpenAI internal investment banking benchmark.Measuring AI performance against professional workOpenAI leans on benchmarks intended to resemble real office deliverables, not just puzzle-solving. On GDPval, an evaluation spanning “well-specified knowledge work” across 44 occupations, OpenAI reports that GPT-5.4 matches or exceeds industry professionals in 83.0% of comparisons, compared to 71.0% for GPT-5.2.The company also highlights specific improvements in the kinds of artifacts that tend to expose model weaknesses: structured tables, formulas, narrative coherence, and design quality. In an internal benchmark of spreadsheet modeling tasks modeled after what a junior investment banking analyst might do, GPT-5.4 reaches a mean score of 87.5%, compared to 68.4% for GPT-5.2. And on a set of presentation evaluation prompts, OpenAI says human raters preferred GPT-5.4’s presentations 68.0% of the time over GPT-5.2’s, citing stronger aesthetics, greater visual variety, and more effective use of image generation.Improving reliability and reducing hallucinationsOpenAI describes GPT-5.4 as its most factual model yet and connects that claim to a practical dataset: de-identified prompts where users previously flagged factual errors. On that set, OpenAI reports GPT-5.4’s individual claims are 33% less likely to be false and its full responses are 18% less likely to contain any errors compared to GPT-5.2.In statements provided to VentureBeat from OpenAI and attributed early GPT-5.4 testers, Daniel Swiecki of Walleye Capital says that on internal finance and Excel evaluations, GPT-5.4 improved accuracy by 30 percentage points, which he links to expanded automation for model updates and scenario analysis. Brendan Foody, CEO of Mercor, calls GPT-5.4 the best model the company has tried and says it’s now top of Mercor’s APEX-Agents benchmark for professional services work, emphasizing long-horizon deliverables like slide decks, financial models, and legal analysis.Pricing and availabilityIn the API, OpenAI says GPT-5.4 Thinking is available as gpt-5.4 and GPT-5.4 Pro as gpt-5.4-pro. Pricing is as follows:GPT-5.4: $2.50 / 1M input tokens; $15 / 1M output tokensGPT-5.4 Pro: $30 / 1M input tokens; $180 / 1M output tokensBatch + Flex: half-rate; Priority processing: 2× rateThis makes GPT-5.4 among the more expensive models to run over API compared to the entire field, as seen in the table below.ModelInputOutputTotal CostSourceQwen 3 Turbo$0.05$0.20$0.25Alibaba CloudQwen3.5-Flash$0.10$0.40$0.50Alibaba Clouddeepseek-chat (V3.2-Exp)$0.28$0.42$0.70DeepSeekdeepseek-reasoner (V3.2-Exp)$0.28$0.42$0.70DeepSeekGrok 4.1 Fast (reasoning)$0.20$0.50$0.70xAIGrok 4.1 Fast (non-reasoning)$0.20$0.50$0.70xAIMiniMax M2.5$0.15$1.20$1.35MiniMaxGemini 3.1 Flash-Lite$0.25$1.50$1.75GoogleMiniMax M2.5-Lightning$0.30$2.40$2.70MiniMaxGemini 3 Flash Preview$0.50$3.00$3.50GoogleKimi-k2.5$0.60$3.00$3.60MoonshotGLM-5$1.00$3.20$4.20Z.aiERNIE 5.0$0.85$3.40$4.25BaiduClaude Haiku 4.5$1.00$5.00$6.00AnthropicQwen3-Max (2026-01-23)$1.20$6.00$7.20Alibaba CloudGemini 3 Pro (≤200K)$2.00$12.00$14.00GoogleGPT-5.2$1.75$14.00$15.75OpenAIClaude Sonnet 4.6$3.00$15.00$18.00AnthropicGPT-5.4$2.50$15.00$17.50OpenAIGemini 3 Pro (>200K)$4.00$18.00$22.00GoogleClaude Opus 4.6$5.00$25.00$30.00AnthropicGPT-5.2 Pro$21.00$168.00$189.00OpenAIGPT-5.4 Pro$30.00$180.00$210.00OpenAIAnother important note: with GPT-5.4, requests that exceed 272,000 input tokens are billed at 2X the normal rate, reflecting the ability to send prompts larger than earlier models supported.In Codex, compaction defaults to 272k tokens, and the higher long-context pricing applies only when the input exceeds 272k—meaning developers can keep sending prompts at or under that size without triggering the higher rate, but can opt into larger prompts by raising the compaction limit, with only those larger requests billed differently.An OpenAI spokesperson said that in the API the maximum output is 128,000 tokens, the same as previous models.Finally, on why GPT-5.4 is priced higher at baseline, the spokesperson attributed it to three factors: higher capability on complex tasks (including coding, computer use, deep research, advanced document generation, and tool use), major research improvements from OpenAI’s roadmap, and more efficient reasoning that uses fewer reasoning tokens for comparable tasks—adding that OpenAI believes GPT-5.4 remains below comparable frontier models on pricing even with the increase.The broader shiftAcross the release and the follow-up clarifications, GPT-5.4 is positioned as a model meant to move beyond “answer generation” and into sustained professional workflows—ones that require tool orchestration, computer interaction, long context, and outputs that look like the artifacts people actually use at work. OpenAI’s emphasis on token efficiency, tool search, native computer use, and reduced user-flagged factual errors all point in the same direction: making agentic systems more viable in production by lowering the cost of retries—whether that retry is a human re-prompting, an agent calling another tool, or a workflow re-running because the first pass didn’t stick.

Kroger’s stock stood out Thursday with healthy gains amid a broader stock market selloff, after the grocery giant reported quarterly profits that beat expectations and showed that it was earning more money on each dollar of sales.

S&P 500 remains stuck in a range — despite the bears’ best efforts to swipe it down.

Shares of Trade Desk were having their best day in nearly a year on Thursday amid reports of a potential partnership with OpenAI.