Taylor Sheridan’s “The Madison,” starring Michelle Pfeiffer and Kurt Russell, concludes this weekend with three more episodes. Find out what time they will be available on streaming.
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How to Make Your Market Stall Impossible to Walk Past
Even a tiny stand may just be lost in a crowded hall, or may halt people on their way. The variation is hardly due to budget. It is elegant in clarity, layout and message.
I have witnessed an example of a brand that had very little room to be able to beat larger brands because in essence, they knew what they intended to do and built the whole thing around that purpose.
When you are going to exhibit in the near future, ask yourself: do visitors get your offer in five seconds? Otherwise, you are already losing your attention. It is time to dissect how to make even a small booth a powerful business instrument and get actual leads not only foot traffic.
Clear Goals Before Booth Design
Before you think about colors, banners, or furniture, define one clear goal. Not three. Not five. Just one. Do you want leads? Demo bookings? Direct sales? This decision shapes everything that follows.
From experience, booths with a single goal perform up to 40% better in lead conversion, simply because the message stays focused. When teams try to do everything, they confuse visitors.
Set simple metrics:
number of conversations
qualified leads
scheduled follow-ups
Also, match your goal with your audience. If your target is decision-makers, your booth should support short, efficient talks. If it’s general visitors, focus on quick engagement.
Clarity at this stage saves money, time, and effort later.
Layout Planning for Limited Floor Area
Space is limited, but smart layout changes everything. This is where many brands fail—they overfill the booth. The result? Visitors hesitate to step in.
With 10×10 booths, the best approach is simple: open space, clear zones, and easy movement. You don’t need more elements you need better placement.
Use this structure:
open entry area with no barriers
central focus point for your main offer
side space for short conversations
Avoid placing tables at the front. It creates distance. Instead, keep the entry open so people can walk in without thinking.
Storage is often ignored. Hide boxes and materials. A clean space feels more professional and invites interaction.
Even small changes like shifting a display slightly can improve flow. When visitors move freely, they stay longer. And time inside your booth directly increases the chance of a conversation.
Visual Message That Can Be Read in Seconds
People don’t read booths. They scan them. You have about 3–5 seconds to communicate your value. If your message isn’t clear in that time, it won’t be seen at all.
Start with one strong headline. Not a slogan. A clear benefit.
Bad example:
“Innovative Solutions for Modern Businesses”
Good example:
“Cut Your Marketing Costs by 30% in 60 Days”
See the difference? One is vague. The other is direct and measurable.
Keep text minimal. Use visuals that support your message. Research shows that visual content is processed much faster than text, so images should carry meaning, not decoration.
Here’s a simple checklist:
one headline (max 10 words)
one supporting visual
one clear call to action
Lighting also matters more than most expect. Poor lighting reduces visibility and makes even a good design look weak. Use focused light on key elements.
Staff Actions That Increase Booth Visits
The most suitable booth design cannot work without the appropriate individuals in the booth.
Tourists do not interact with buildings that they interact with people. I have witnessed more mediocre booths outshine great ones just because the employees were trained to be that way.
Start with body language. Being behind a table and crossing your arms would give space. It is inviting to talk to a person standing in a general position near the aisle.
Train your team to:
acknowledge visitors in less than 3 seconds.
try to ask just one single question, not to pitch.
listen more than they speak
As an illustration, ask: rather than telling you about our product, ask:
What are you seeking during this event?
This minor change enhances interaction. Event studies indicate that the more active the staff is in a booth, the more interactions will take place.
Also, limit phone use. A single distracted member of the team can decrease trust. People notice everything. Brief talks are better than lengthy speeches. Concentrate on initiating conversations, but not making deals on hand.
Tools That Improve Visitor Interaction
Aids ought to facilitate and not kill contact. The idea is not complicated, just to maintain visitors interested to the extent of engaging them in an actual conversation.
In the case of 10×10 booths, there will be limited space, and each tool will need a purpose. Screens, tablets and demos are the most appropriate when they are user friendly and fast to learn.
Effective tools include:
short demo videos (30–60 seconds)
User-friendly touchscreens.
QR coded quick access to offers.
lead capture applications rather than paper-based.
Memory is enhanced by the interactive components. Research indicates that an individual can retain up to 70 percent of the information when being actively involved rather than passively watching.
But avoid overload. It suffices to have one or two powerful tools.
Smart Use of Standard Booth Sizes
There are standard sizes such as 10×10 booths or 10×20 size because it fits most event plans and budgets. Yet to make proper use of them needs planning.
One of the errors is to consider a minor booth a smaller version of a large one. That doesn’t work. You must adapt your approach.
Focus on:
vertical space for branding
minimal furniture
clear visitor flow
Tallness tends to be more important than thinness. The strategic placement of a banner makes it visible even at a long distance attracting people to your area even before you see them.
Also, think modular. A flexible structure allows the reuse of elements between events, which is a cost savings in the long term.
Small booths that apply these principles in practice can in some cases give higher ROI per square meter than large ones. Large scale is not about size it is about the use of it.
The post How to Make Your Market Stall Impossible to Walk Past appeared first on Addicted 2 Success.
Three ways AI is learning to understand the physical world
Large language models are running into limits in domains that require an understanding of the physical world — from robotics to autonomous driving to manufacturing. That constraint is pushing investors toward world models, with AMI Labs raising a $1.03 billion seed round shortly after World Labs secured $1 billion.Large language models (LLMs) excel at processing abstract knowledge through next-token prediction, but they fundamentally lack grounding in physical causality. They cannot reliably predict the physical consequences of real-world actions. AI researchers and thought leaders are increasingly vocal about these limitations as the industry tries to push AI out of web browsers and into physical spaces. In an interview with podcaster Dwarkesh Patel, Turing Award recipient Richard Sutton warned that LLMs just mimic what people say instead of modeling the world, which limits their capacity to learn from experience and adjust themselves to changes in the world.This is why models based on LLMs, including vision-language models (VLMs), can show brittle behavior and break with very small changes to their inputs. Google DeepMind CEO Demis Hassabis echoed this sentiment in another interview, pointing out that today’s AI models suffer from “jagged intelligence.” They can solve complex math olympiads but fail at basic physics because they are missing critical capabilities regarding real-world dynamics. To solve this problem, researchers are shifting focus to building world models that act as internal simulators, allowing AI systems to safely test hypotheses before taking physical action. However, “world models” is an umbrella term that encompasses several distinct architectural approaches. That has produced three distinct architectural approaches, each with different tradeoffs.JEPA: built for real-timeThe first main approach focuses on learning latent representations instead of trying to predict the dynamics of the world at the pixel level. Endorsed by AMI Labs, this method is heavily based on the Joint Embedding Predictive Architecture (JEPA). JEPA models try to mimic how humans understand the world. When we observe the world, we do not memorize every single pixel or irrelevant detail in a scene. For example, if you watch a car driving down a street, you track its trajectory and speed; you do not calculate the exact reflection of light on every single leaf of the trees in the background. JEPA models reproduce this human cognitive shortcut. Instead of forcing the neural network to predict exactly what the next frame of a video will look like, the model learns a smaller set of abstract, or “latent,” features. It discards the irrelevant details and focuses entirely on the core rules of how elements in the scene interact. This makes the model robust against background noise and small changes that break other models.This architecture is highly compute and memory efficient. By ignoring irrelevant details, it requires much fewer training examples and runs with significantly lower latency. These characteristics make it suitable for applications where efficiency and real-time inference are non-negotiable, such as robotics, self-driving cars, and high-stakes enterprise workflows. For example, AMI is partnering with healthcare company Nabla to use this architecture to simulate operational complexity and reduce cognitive load in fast-paced healthcare settings. Yann LeCun, a pioneer of the JEPA architecture and co-founder of AMI, explained that world models based on JEPA are designed to be “controllable in the sense that you can give them goals, and by construction, the only thing they can do is accomplish those goals” in an interview with Newsweek.Gaussian splats: built for spaceA second approach leans on generative models to build complete spatial environments from scratch. Adopted by companies like World Labs, this method takes an initial prompt (it could be an image or a textual description) and uses a generative model to create a 3D Gaussian splat. A Gaussian splat is a technique for representing 3D scenes using millions of tiny, mathematical particles that define geometry and lighting. Unlike flat video generation, these 3D representations can be imported directly into standard physics and 3D engines, such as Unreal Engine, where users and other AI agents can freely navigate and interact with them from any angle.The primary benefit here is a drastic reduction in the time and one-time generation cost required to create complex interactive 3D environments. It addresses the exact problem outlined by World Labs founder Fei-Fei Li, who noted that LLMs are ultimately like “wordsmiths in the dark,” possessing flowery language but lacking spatial intelligence and physical experience. World Labs’ Marble model gives AI that missing spatial awareness. While this approach is not designed for split-second, real-time execution, it has massive potential for spatial computing, interactive entertainment, industrial design, and building static training environments for robotics. The enterprise value is evident in Autodesk’s heavy backing of World Labs to integrate these models into their industrial design applications.End-to-end generation: built for scaleThe third approach uses an end-to-end generative model to process prompts and user actions, continuously generating the scene, physical dynamics, and reactions on the fly. Rather than exporting a static 3D file to an external physics engine, the model itself acts as the engine. It ingests an initial prompt alongside a continuous stream of user actions, and it generates the subsequent frames of the environment in real-time, calculating physics, lighting, and object reactions natively. DeepMind’s Genie 3 and Nvidia’s Cosmos fall into this category. These models provide a highly simple interface for generating infinite interactive experiences and massive volumes of synthetic data. DeepMind demonstrated this natively with Genie 3, showcasing how the model maintains strict object permanence and consistent physics at 24 frames per second without relying on a separate memory module.This approach translates directly into heavy-duty synthetic data factories. Nvidia Cosmos uses this architecture to scale synthetic data and physical AI reasoning, allowing autonomous vehicle and robotics developers to synthesize rare, dangerous edge-case conditions without the cost or risk of physical testing. Waymo (a fellow Alphabet subsidiary) built its world model on top of Genie 3, adapting it for training its self-driving cars. The downside to this end-to-end generative method is the great compute cost required to continuously render physics and pixels simultaneously. Still, the investment is necessary to achieve the vision laid out by Hassabis, who argues that a deep, internal understanding of physical causality is required because current AI is missing critical capabilities to operate safely in the real world.What comes next: hybrid architecturesLLMs will continue to serve as the reasoning and communication interface, but world models are positioning themselves as foundational infrastructure for physical and spatial data pipelines. As the underlying models mature, we are seeing the emergence of hybrid architectures that draw on the strengths of each approach. For example, cybersecurity startup DeepTempo recently developed LogLM, a model that integrates elements from LLMs and JEPA to detect anomalies and cyber threats from security and network logs.
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Walmart is selling a 2-person rattan patio daybed for $280 that has a retractable canopy
TheStreet aims to feature only the best products and services. If you buy something via one of our links, we may earn a commission.Why we love this dealIf you’re excited for the warm, sunny spring weather and want a super comfortable and relaxing way to lounge, whether poolside or on the back deck, a luxurious patio set is sure to create the atmosphere you want. A lot of the patio sets or lounge chairs are comfortable, but when the sun gets too hot or you want to prevent sunburns, having an overhead canopy to help protect you while you lounge can make you feel like royalty. That’s why the Costway 2–Person Rattan Patio Daybed caught our attention. The lounge chairs and the adjustable overhead canopy make it a solid option for anyone who loves spending time in their backyard. Originally $399, shoppers can now get this daybed for just $280 and save 30% at Walmart.Costway 2–Person Rattan Patio Daybed, $280 (was $399) at Walmart
Courtesy of Walmart
Shop at WalmartWhy do shoppers love it?This daybed not only has a retractable canopy that offers comfortable shade for a nice outdoor nap, but it also features built-in side tables to hold your glass of iced tea, your favorite book, a plate of snacks, or a speaker, which can also be folded up or down as needed. The canopy can easily be adjusted with the pneumatic rod, and can be tied down with fixing ropes when not in use. The seating area has two seat cushions and four back cushions, offering a comfortable, plush area to lie down and relax. The cushions feature removable zipper covers that can be washed. Related: Macy’s is selling a charming $323 rattan porch swing for $102This daybed can hold up to 800 pounds, with the tables holding up to 10 pounds each. It features extra support legs and anti-slip footpads for safety, and the durable polyurethane rattan is designed for outdoor use. The retractable side trays measure 100 inches by 7.5 inches, and the daybed measures 58 inches long by 48.5 inches wide, with a 49.5-inch-wide canopy, offering room for two people to lie down, or three to four people to sit and chat. The pros and cons of a $280 patio daybedProsVersatility: This lounger is great for super sunny, windy, or cloudy weather. The canopy blocks wind and hot sun, or can offer a comfortable sunbathing area, and it can be used poolside, on the deck, or in the backyard grass. Weight capacity: The 800-pound weight capacity offers a sturdy, worry-free lounging experience.The daybed offers lots of room: The size allows you to fully lie down and relax by yourself or with others.Cons Color: The bright red color may not match your current outdoor decor.Care: The cushions should be covered during rainstorms to prevent wear and tear.One reviewer said, “I’m so happy with my purchase! It’s very sturdy and looks beautiful. You will love this lounger.” Another person said, “I love everything about it. The red color is perfect, it’s very nice! The cushions are good, and it’s comfy.”Shop more dealsCostway Outdoor Double Daybed with Canopy, $280 (was $399) at WalmartCostway Patio Convertible Sofa, $210 (was $399) at WalmartCostway 2-Piece Rattan Lounge Chair Set, $176 (was $349) at WalmartWhether you love to spend time lounging outdoors or want a comfortable place to relax with friends, the Costway 2–Person Rattan Patio Daybed is a solid choice. The sturdy metal frame holds up to 800 pounds, and the canopy is easy and convenient to use, whether you want to be out in the sun or prefer a bit of shade. The tables provide room for your phone and a drink, and the set comes with ample cushions for comfort. Shoppers can save $119 on this purchase, paying $280 for the daybed at Walmart.
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